WORK-ORDER
Work-Order is the creative partnership of Keira Alexandra and Kiffer Keegan. We partner with clients to create a direct and immersive experience. Our focus is on developing branding systems from logo to content to implementation. With each project, our goal is to imbue the best DNA of the brand into everything both explicitly and subliminally. Through sharable, scalable and experiential design, our goal is to create brand vision and strength in unique and unexpected ways. Our belief is the best results come from the simplicity of design, clarity of message and flawless execution.
Keira Alexandra received a BFA from the Rhode Island School of Design and worked for 10 years at New York City’s most seminal design studios: M&Co., Bureau and Number 17. She then moved to television and became an art director of on-air design at MTV and creative director at Sundance Channel where she built an in-house creative agency merging on air, off channel and marketing creative. After seven years in-house at networks, she began consulting and creative directing rebrands for networks including Comedy Central, Nickelodeon, VH1 and IFC. Alexandra has lectured about design at conferences for the AIGA and Brand New, was on the board of the AIGA from 2007-2009, and has taught in the graphic design graduate program at Yale since 1999.
Kiffer Keegan studied cinematography at The New School and graphic design at the School of Visual Arts. He began his career in network branding at Comedy Central touching everything from the look of the channel to marketing efforts to show development. He moved to the commercial world and has been the lead motion designer for over a dozen major luxury and media accounts including Cadillac, Lincoln, Acura, HBO and Showtime. Keegan also contributes to content creation as a shooter, editor and sound designer.